After the whole ADSDAQ fiasco (the network kicked off just about every webcomic site), many webcomickers were left floundering, forced to try out other ad networks in the hopes of making as much as they once did. Sadly, today’s post isn’t all too encouraging.
Adtegrity is an ad network that boasts a 100% fill rate. And [...]
Posts tagged ‘Advertising’
Ad Network Review: Adtegrity
Making Good Banners 4: Animation
I’m going to start with the obvious: how animation works in advertising, and why it is used. Animation is, in this case, MULTIPLE ads inside of one ad. I say multiple because obvious, animation is time-based. Multiple frames show inside a single area, dependent upon time. So, animation therefore allows you to insert more information [...]
Making Good Banners 3: Image Placement
The topic covered today is really something that will boil down to common sense and personal preference. Unfortunately, sometimes “common” sense isn’t really too common. Banners are small, your art is [usually] large. Fitting large art on small banners is difficult because you have 2 options: show a small piece of the large art, or [...]
Making Good Banners 2: Advanced Shizzle
Does anyone really know what shizzle means? Anyways!
Making Good Banners 1 dealt with 8 technical elements of banner-making: facial features/eyes, tag-lines, URL, separation, action, color, more than tag-lines, and sexual attraction. I also touched on the importance of having a recognizable logo and ended talking about the dangers of “false” advertising.
This article is going to [...]
Advertising 404: Defaults, Ad Chains, and Frequency Caps
Before I get into this, I want to say again that I am CERTAINLY not a professional in the area of making money with webcomics. All of these articles contain only my personal experience. I just don’t feel YOU should have beg and dig for scraps on this kind of thing as I had to. [...]
Preview for 8 December
Originally, this was to be 2 pages, but I’m trying to hurry up and get to chapter 8. The wonderful thing about making a webcomic I never intend to publish on paper is that I can hurry when I wish.
Advertising 404 did not get updated this week because I’m in the middle of an ad [...]
Advertising 303: Generating More Revenue
Advertising 101 took you through how and why to set up your site to display ads from any ad provider
Advertising 202 took you through which ad providers to use and why.
Advertising 303 is going to take you through how to make money. Whoo! However, I’ve already touched on a lot of this in my previous [...]
Advertising 202: Ad Providers
Now that you know how to place ads (and therefore design space in your site to put them), now it’s time to move on to ad providers.
Most people in webcomicdom know, use and love Project Wonderful. This post is not about Project Wonderful. PW is AWESOME for the average webcomicker looking to advertise his or [...]

