Archive for the ‘Advertising’ category

Still working on that review of the CMS iStrip! Those things take me forever, so here’s something shorter, more a warm-up, in the meantime.
Webcomickers like myself are always looking for new, lazy ways to increase visits to their site. Well, here’s a couple you ought to check out if you haven’t already!
COMICRANK: Comicrank not only [...]

Branching out to different places to display your webcomic is always a good thing. Most places we branch out to are free webcomic hosts or places like Deviant Art. Having a mirror site with the majority of your archives is always a smart thing to do should your main site be inaccessible for a day [...]

Tony Piro’s Ad Service Review

February 18th, 2009

Yes, yes, I’m very late with my next webcomic host review. Life is crazy, bad crazy, great crazy, fun crazy, all at once! And due to that craziness, you won’t have an article by me for another day or two…
…but I have something better instead!
Those of you who found my Advertising 101-404 articles of use [...]

Adding Project Wonderful to an established ad chain has been a topic of contention on many-a-forum that I frequent. Having been introduced to advertising already (in a series of 4 articles), you should know the terms I’m about to discuss here.
The first thing to understand is that if you’re going to put PW in an [...]

Ad Network Review: Adtegrity

January 22nd, 2009

After the whole ADSDAQ fiasco (the network kicked off just about every webcomic site), many webcomickers were left floundering, forced to try out other ad networks in the hopes of making as much as they once did. Sadly, today’s post isn’t all too encouraging.
Adtegrity is an ad network that boasts a 100% fill rate. And [...]

In the desire to spread the word about my comic, I have been experimenting with various ways to network in the hope that 1) it would be successful and 2) I could share the results with you.
Here is the result of my first networking attempt, using Deviant Art as a means of free advertising through [...]

On the SpiderForest forums, one member asked if signing up on webcomic toplists and coming up with vote incentives was worth it. By worth it, I mean “does the effort bring enough readers to make up for the time spent?”  The short answer is most definitely YES.
Toplists are a popularity contest. Unpopular/unknown comics won’t ever [...]

I’m going to start with the obvious: how animation works in advertising, and why it is used. Animation is, in this case, MULTIPLE ads inside of one ad. I say multiple because obvious, animation is time-based. Multiple frames show inside a single area, dependent upon time. So, animation therefore allows you to insert more information [...]

The topic covered today is really something that will boil down to common sense and personal preference. Unfortunately, sometimes “common” sense isn’t really too common.  Banners are small, your art is [usually] large. Fitting large art on small banners is difficult because you have 2 options: show a small piece of the large art, or [...]

Does anyone really know what shizzle means? Anyways!
Making Good Banners 1 dealt with 8 technical elements of banner-making: facial features/eyes, tag-lines, URL, separation, action, color, more than tag-lines, and sexual attraction. I also touched on the importance of having a recognizable logo and ended talking about the dangers of “false” advertising.
This article is going to [...]